
Acqua San Bernardo
San Bernardo
Restyling of the brand and the glass and PET bottles
The restyling of the bottle confirms the brand's association with Giorgetto Giugiaro, already the creator in 1994 of the well-known bottle with the drops.
BRAND: San Bernardo
MODEL: Acqua San Bernardo
YEAR: 2007
CATEGORY: Packaging
DESIGNER: Fabrizio Giugiaro
For San Bernardo, Giugiaro's design is expressed in an object with iconic appeal, where taste becomes image, with a bottle that is beautiful to see, touch and serve. The new stylistic and graphic look of the bottle retains the characteristic drops drawn by Giugiaro on the surface of the bottles in 1994; but from 88 today, the drops become 105 and descend along the bottle, almost to the point of touching the label, enhancing its tapered and elegant line and also contributing to the ergonomics of the shape.