
Lax Automated People Mover
BRAND: Woojin
MODEL: Lax Automated People Mover
YEAR: 2018
TYPE: APM
DESIGNER: Fabrizio Giugiaro
A vehicle developed following one specific idea: creating a high-quality, iconic vehicle which could contribute to giving its passengers a unique experience, in which the perception of the environment is that of a safe, deeply detailed airport, tailored for the best services to its user. This project saw Giugiaro Architettura and Woojin present an aesthetic research conceived as a whole, embracing aspects of architecture, design, philosophy and psychology. The designers analyzed every aesthetic aspect which could help a commuter travel in an exceptional environment, making those few minutes an immensely gratifying experience.