Luce 1500/1800

Luce 1500/1800

Mazda
Anticipating the European sedans of the Seventies
Two years after the Luce sedan prototype, Mazda commissioned Bertone to do a new study for a three-box four-door model. This was Giugiaro's second chance to work on the sedan theme. Given lots of room to maneuver in, the young designer set out to create a new balance of mass.

BRAND: Mazda

MODEL: Luce 1500/1800

YEAR: 1965

BODY TYPE: Sedan

POWER SUPPLY: Combustion

CATEGORY: Production car

DESIGNER: Giorgetto Giugiaro

The Mazda Luce had some unquestionably unusual proportions for its day: the passenger compartment is quite long with respect to the car body; the window surfaces rise up in a strongly vertical position, almost equalling the sheet metal on the side. On the whole the result was sound and definitely innovative, but perhaps not a complete success. At this point in time Giugiaro was comfortable with sports car shapes, but clearly less so with sedans. His first really successful three-box model came only with the Alfa Romeo 1750 (1967). It must be said, however, that the Mazda Luce clearly anticipated the proportions of European sedans of the Seventies, while it was to remain the only example of a modern three-box sedan in Japan for many years.

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